Mitchell Harper

I spent a few hours this week getting even more familar with SendStudio than I already am, and I've put together a list of 9 tips that you can use to get more out of SendStudio and save some time when sending your email campaigns.

All good companies have stories which their customers and prospects can relate to. In this article I'll explain why it's important to have your own compelling story as a business owner and how you can come up with ideas for your story in just a few minutes.

In part 1 I showed you how to find and segment groups of keywords for your Google AdWords advertising campaign. Today in part 2 I'm going to teach you how to write the actual content of your ads.

Google AdWords is the most popular advertising platform in the world, making Google billions of dollars in avertising revenue each year. When used correctly, Google AdWords is one of the most affordable ways to promote your products or services. In this article I'll show you how to do just that.

Podcasts are all over iTunes, but what are they and how can you use them to attract new customers? In this article I'll talk about podcasts and explain why we've just launched our first podcast and how you can do the same.

Amazon and Microsoft spend tens of millions of dollars on usability testing, so doesn't it makes sense to take what works for them and implement it into our own software and web sites? In this article I'll talk about usability, including what it is, why it's important, and how you can perform your own usability testing using lessons and ideas from companies like Amazon, Microsoft, Best Buy, etc.

As a web designer you want your site to appear on the front page of the search results for search keywords such as "web designer los angeles" (if you live in Los Angeles, for example). In this article I'll give a simple primer that shows you step-by-step how to optimize your website for the search engines.

Starting a blog is in my opinion the cheapest and most profitable way to promote your web design business. In this article I'll teach you everything you need to know to setup your own blog which will generate new leads and help rank your website higher in the search engines.

Today I'm going to share with you a simple 5-step marketing plan that you can use to attract as many new clients as you want, whenever you want. We'll be using Google AdWords, SendStudio, and will be writing a few pieces of content. You'll need about 5 hours to implement our 5-step marketing plan. If done right this will be the most profitable 5 hours you'll ever spend working on your web design business.

Getting your emails delivered and into the inboxes of your subscribers is an extremely important topic. After all, if you have a 0% deliverability rate, no one sees your emails. In this article I'll give you the definitive guide to email deliverability, using our recent deliverability experience as a case study.