Internet Marketing Articles & Tutorials

How to Integrate SendStudio into ArticleLive

Introduction One of the great new features in ArticleLive is the ability to integrate SendStudio (our email marketing software) directly into your web site. By doing this, the details of anyone who fills out the newsletter box on your site … Continue reading


What's Your Story?

Introduction   I purchased a MacBook Pro this morning, and I’m using it to write this week’s newsletter. I’ve finally given up on Microsoft and the instability of Windows XP in favor of OSX. The funny thing is, just one … Continue reading


Effective Google AdWords Campaigns – Part 2

Introduction In part 1 I showed you how to find and segment groups of keywords for your Google AdWords advertising campaign. Today in part 2 I’m going to teach you how to write the actual content of your ads. Even … Continue reading


Effective Google AdWords Campaigns – Part 1

Introduction Google AdWords is the most popular advertising platform in the world, making Google billions of dollars in avertising revenue each year. When used correctly, Google AdWords is one of the most affordable ways to promote your products or services. … Continue reading


Using a Blog to Promote Your Web Design Business

Introduction Today it seems that everyone has their own blog, or web journal. People use them to comment on everything from politics to business and digital photography, but as a web designer with your own business, have you ever thought … Continue reading


Web Designers: 5 Steps to Dozens of New Clients

Introduction Eddie and I were talking the other day, and he made a very good point. In order to succeed as a web designer you need to think of yourself not as a person who simply designs web sites, but … Continue reading


10 Strategies to Optimize Your Client’s Online Credibility

Introduction In this article I’ll show you some quick and easy ways of instantly boosting your client’s website credibility. This will help your client run a better website, sell more online or receive more leads. Either way, you’ll be adding … Continue reading


Why Should I Use Email Marketing?

Introduction In 2007 email continues to be the most profitable and affordable way to reach prospects and customers. A MarketingSherpa study found 78% of business email marketers and 69% of consumer email marketers still think that email marketing is effective, … Continue reading


Break the Mould: Why Treating Your Customers Like Friends Works Better

Introduction In this article I’ll share with you a few tips on how you can humanize your interactions with prospects and existing customers using live chat software from your web site. By doing this you’re showing people you have ethics, … Continue reading


Increase Your Email Open Rate By Improving Your Subject Lines

Just like a direct sales letter, the subject line of your email can make or break your campaign. If you don’t have a compelling subject line the chance of your email even getting read is slim. According to a recent … Continue reading