First, the easy way. Create a new web page from within the admin control panel by doing the following:
1) Log in to the admin control panel.
2) Click Website Content and then Create a Web Page
3) Enter the information that you want to be displayed on your home page (welcome message, Flash files, banners, etc.) using the editor.
4) Place a tickmark into the checkbox labeled "Yes, display this page as the home page of my store"
5) Leave everything else the way it is by default and then click the Save & Exit button.
However, you may not want to have some of the panels that are in the page.html file show up on your home page. Perfectly understandable. What you need to do is create a new template file for your store. I know it sounds a little scary, but it's actually really easy.
First, you'll need to make a copy of the page.html file for your template, so go download it from your installation (/templates/[yourtemplate]/page.html) and open it up in an HTML editor like Dreamweaver or in a simple text editor like NotePad. Microsoft Word can sometimes add machine code, so I'd stay away from that as an option.
As soon as you have it open click, File and then Save As (or the Windows default keyboard shortcut is ALT-F-A). The new home page may be called anything, so long as it begins with an underscore. I'd suggest _home.html.
Now that you have it saved, remove the panels you don't want and you should be able to do the rest from the admin control panel's web page editor.
Make sure to upload that saved file to your template's directory (same place you retrieved the page.html file from). Now when you create a new web page following the first set of instructions above, you will have another option in the "Template Layout File:" dropdown box. You'll want to change your template layout file to your new html file so that your new landing page will follow the new design.
