To make the unsubscribe link in Interspire Email Marketer shorter and look cleaner:
- Create your text (for example "Click here to unsubscribe").
- Highlight it to create a link.
- Click the "Link" button in the WYSIWYG editor and put %BASIC:UNSUBLINK% as the URL.
and you're done!
The next time you send out that newsletter, a link to unsubscribe will be created with your text.
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