If you want to create a built in template then you will need to create a folder for the category and then a folder that contains the email template.
Both of these folders should be named as you want them to be named in Interspire Email Marketer .
You will then need to place this folder in the 'admin/resources/email_templates' folder.
Make sure that the email campaign that you create is in 'index.html' so that Interspire Email Marketer will load this.
You can have a look at the other email campaigns if you are still unsure.

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