Email Tracking Modes Explained

Choose what you measure — email tracking modes

IEM 8.8.0 has five email tracking modes. See what Off, Minimal, Aggregate, Individual (consented), and Individual measure.

New Release – Interspire Email Marketer 8.8.0: choose how every campaign tracks

Product Announcement

Interspire Email Marketer 8.8.0 is available today. It gives you a clearer decision at the start of every campaign: how much, if anything, should this message track? That decision used to be a pair of open- and click-tracking checkboxes. In 8.8.0, it is a mode. You can set a default for the account, refine it … Read more

New Release – Interspire Email Marketer v8.7.5

Product Announcement

We are pleased to announce the release of Interspire Email Marketer v8.7.5. It is one of the most substantial updates we have shipped in the 8.7 line. This version touches nearly every part of the platform, from how you protect subscriber data and build your emails, to how you measure what’s actually working and keep … Read more

New Release – Interspire Email Marketer v8.7.4

Product Announcement

Interspire Email Marketer v8.7.4 brings deliverability improvements, admin workflow improvements, a modernized interface, and continued reliability and security hardening across the platform. Email Deliverability New deliverability improvements: Token-Based Links Optional token-based links for outbound email link workflows. When enabled, links in sent emails use token-based URLs instead of the legacy format. Scheduled Email Queue Sorting … Read more

Practical Trigger Workflows for Smarter Email Automation

Practical trigger workflows for smarter email automation

Triggers are not just automation tools. They are decision engines inside your email system. When configured properly, triggers respond to behavior, dates, and list changes in real time. They move contacts between stages, notify teams, and deliver messages at precisely the right moment without manual intervention. If you need step-by-step setup instructions, see the Trigger … Read more

Managing Millions of Contacts with Large System Mode

Managing Millions of Contacts with Large System Mode

The Large Database Reality at Scale As an email program grows into the millions of contacts, the way subscriber data is accessed must evolve. At lower volumes, traditional pagination works well. Databases with hundreds of thousands to low millions of subscribers can be browsed easily, and page loads remain fast and predictable. Many Interspire installations … Read more

Expanded Possibilities with New Automation Triggers

New Automation Triggers

We are excited to announce a major expansion to Interspire Email Marketer’s trigger system. New triggers bring powerful new automation capabilities that will save you time and help you engage your contacts more effectively. What’s New? List and Segment Subscription Triggers You can now create triggers that automatically fire when someone subscribes to a specific … Read more

New Release – Interspire Email Marketer v8.7.3

Product Announcement

We are pleased to announce the release of Interspire Email Marketer v8.7.3, bringing powerful new automation capabilities and significant performance improvements for large installations. This release focuses on expanding what’s possible with triggers, improving system reliability, and ensuring a smoother experience for users with large contact databases. New Trigger Types The trigger system has been … Read more