New Release – Interspire v8.0.0

Product Announcement

📣 Introducing Interspire Email Marketer v8 🚀 We are thrilled to announce the release of Interspire Email Marketer v8, packed with exciting new features and improvements to elevate your email marketing experience! Key Highlights: ✨ Optional Block Editor: With the new block-editor, crafting stunning email campaigns is easier than ever. Customize email templates effortlessly with … Read more

Metrics to Track When Measuring Email Engagement

Metrics to Track When Measuring Email Engagement Banner

Launching an email marketing campaign is not an easy task. You need to make sure you’ve got the perfect design, compelling content, and the right CTA to attract your target audience before hitting the send button. But your work doesn’t end there. To ensure that all the efforts you’ve put into your email marketing campaign … Read more

Should You Use a 3rd-Party SMTP Provider for Email Marketing?

SMTP Provider

Sending medium to high volume of emails and having them land in the inbox can be difficult. A whole industry with a number of email sender services (SMTP providers) specialized in delivering emails exists to facilitate the inboxing of emails. Although sending emails directly from within your self-hosted email platform is possible, it may not … Read more

New Release – Interspire v7.0.0

Product Announcement

We are delighted to announce that Interspire Email Marketer has now been upgraded to support PHP 8.0 and 8.1. You can now benefit from the latest features of the popular scripting language while enjoying the same level of performance and reliability that you have come to expect from Interspire Email Marketer. If you have an … Read more

The Difference Between Marketing and Transactional Emails and Why You Need Both

Transactional Vs. Marketing Emails

If you have ever plunged into setting up email campaigns for your business, you probably met a solid recommendation from email infrastructure experts for splitting your transactional and marketing letters. We also consider it to be the only proper approach. This article will explain the difference between transactional and marketing emails and why they are … Read more

How to Display Email Newsletters on Your Website

How to Display Newsletters on Website

Why Display a Newsletter Archive in the First Place Displaying a newsletter archive on your website can expand your client reach, encourage website visitors to sign up for your emails, and allow both new subscribers and non-subscribers access to your previously published content. Designating a section of your website to a newsletter archive can also … Read more

Security Bulletin. Vulnerability found in Email Marketer v6.0.0 through v6.5.1

Security Bulletin

Interspire Email Marketer version 6.0.0 up to and including 6.5.1 allows SQL injection in the Surveys module. If the survey id exists, an unauthenticated attacker could exploit this to extract potentially sensitive information from the database. We recommend that all users of Email Marketer immediately take one of the following corrective actions. If you are … Read more

How to Choose Virtual Private Server Hosting for Email

Virtual Private Server Providers for Email

In the previous installment of this series we discussed the components that are needed to run a self-hosted email marketing platform. In this article we will go over some of the criteria to consider when researching a provider to self-host an email marketing automation software and explore some possible providers. Types of Hosting The providers’ … Read more

Security Bulletin. Vulnerability found in Email Marketer v6.0.0 through v6.5.0

Security Bulletin

Interspire Email Marketer version 6.0.0 to 6.5.0 that have the Surveys addon enabled allows arbitrary file upload via surveys_submit.php “create survey and submit survey” operation, which can cause a .php file to be accessible under a /admin/temp/surveys/ URI. We recommend that all users of Email Marketer immediately take one of the following corrective actions. If … Read more

What are the Components Needed to Self-Host an Email Marketing Automation Platform

What are the Components Needed to Self-Host an Email Marketing Automation Platform

If you have determined that a self-hosted solution might be a good fit for your needs, what are the components needed to successfully run a self-hosted marketing automation platform? The four main components are: the software, a server, an SMTP provider, and a mailbox to collect the bounces.  Self-hosting is not complicated. Let’s go over … Read more