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How to operate a self-hosted email marketing automation platform, thoughts on email marketing in general, and other news and updates about Interspire Email Marketer.

New Release – Interspire Email Marketer v8.7.4

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Interspire Email Marketer Version 8.7.4 brings deliverability improvements, admin workflow improvements, a modernized interface, and continued reliability and security hardening across the platform. Email Deliverability New deliverability improvements: Token-Based Links Optional token-based links for outbound email link workflows. When enabled, links in sent emails use token-based URLs instead of the legacy format. Scheduled Email Queue … Read more

Practical Trigger Workflows for Smarter Email Automation

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Practical trigger workflows for smarter email automation
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Triggers are not just automation tools. They are decision engines inside your email system. When configured properly, triggers respond to behavior, dates, and list changes in real time. They move contacts between stages, notify teams, and deliver messages at precisely the right moment without manual intervention. If you need step-by-step setup instructions, see the Trigger … Read more

Managing Millions of Contacts with Large System Mode

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Managing Millions of Contacts with Large System Mode
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The Large Database Reality at Scale As an email program grows into the millions of contacts, the way subscriber data is accessed must evolve. At lower volumes, traditional pagination works well. Databases with hundreds of thousands to low millions of subscribers can be browsed easily, and page loads remain fast and predictable. Many Interspire installations … Read more

Expanded Possibilities with New Automation Triggers

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We are excited to announce a major expansion to Interspire Email Marketer’s trigger system. New triggers bring powerful new automation capabilities that will save you time and help you engage your contacts more effectively. What’s New? List and Segment Subscription Triggers You can now create triggers that automatically fire when someone subscribes to a specific … Read more

New Release – Interspire Email Marketer v8.7.3

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We are pleased to announce the release of Interspire Email Marketer v8.7.3, bringing powerful new automation capabilities and significant performance improvements for large installations. This release focuses on expanding what’s possible with triggers, improving system reliability, and ensuring a smoother experience for users with large contact databases. New Trigger Types The trigger system has been … Read more

New Release – Interspire Email Marketer v8.7.2

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Interspire Email Marketer v8.7.2 brings new proxy header support, updated RSS feeds, enhanced IPv6 support, better performance, and many other improvements and bug fixes. RSS Feed Enhancement RSS feeds are now disabled by default to prevent potential unintended view to archived newsletters. Administrators must explicitly enable them in security settings. Additionally, the RSS feed queries … Read more

New Release – Interspire Email Marketer v8.7.1

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Interspire Email Marketer v8.7.1 introduces new API methods and smarter list management tools to make subscriber handling faster, cleaner, and more reliable. New Email Search Filters in the API The subscriber retrieval API now supports four search rule filters for more precise email address matching: New savesubscribercustomfields Method in the XML API The savesubscribercustomfields method … Read more

From Subscription Fatigue to Digital Freedom: Why Ownership Still Matters

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As subscription-based services continue to dominate the digital landscape, many users are beginning to feel the weight of what has come to be known as “subscription fatigue.” The appeal of always-on access, automatic updates, and low upfront costs is undeniable, but the mental and financial burden of managing countless recurring payments is beginning to take … Read more

New Release – Interspire Email Marketer v8.7.0

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A fresh update to Interspire Email Marketer just dropped, packed with quality of life improvements and a few new features designed to deliver a better experience. Smarter Protection and Seamless Embeds for Forms Smarter and Faster Data Handling UI and Developer Enhancements Get Interspire Email Marketer v8.7.0 Interspire Email Marketer v8.7.0 is now available. With smarter … Read more

New Release – Interspire Email Marketer v8.6.0

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We are pleased to announce the release of Interspire Email Marketer v8.6.0. What’s New in v8.6.0 Unsubscribe Surveys Building upon our existing survey functionality, this release introduces the ability to collect structured feedback when subscribers choose to unsubscribe. This integration presents unsubscribing contacts with an optional customizable survey, helping you understand the specific reasons behind … Read more