Technical Documentation geared toward the installer or administrator of Interspire Email Marketer
Introduction Google announced the phase-out of Less Secure Apps (LSA) authentication, affecting users who use Gmail to receive their bounce notifications. Connecting to a Gmail account must now be done using Google OAuth. This guide will show you how to configure Google OAuth to access your Gmail mailbox. Step 1: Create a New Project Step … Read more
Introduction Email deliverability is no longer just about avoiding the spam folder; it is about understanding and implementing a set of stringent standards that govern how emails are authenticated, sent, and received. These standards, once considered best practices, have now solidified into non-negotiable requirements for email delivery, making it imperative for marketers and businesses to … Read more
In the ever-changing world of email marketing, where large email providers like Microsoft, Apple, and Gmail, along with the plethora of email security scanners from Barracuda, Symantec, and others, a new challenge has emerged – the relentless clicking of every link within incoming emails. While this issue is not entirely new, it has become increasingly … Read more
Sending medium to high volume of emails and having them land in the inbox can be difficult. A whole industry with a number of email sender services (SMTP providers) specialized in delivering emails exists to facilitate the inboxing of emails. Although sending emails directly from within your self-hosted email platform is possible, it may not … Read more
Why Display a Newsletter Archive in the First Place Displaying a newsletter archive on your website can expand your client reach, encourage website visitors to sign up for your emails, and allow both new subscribers and non-subscribers access to your previously published content. Designating a section of your website to a newsletter archive can also … Read more
In the previous installment of this series we discussed the components that are needed to run a self-hosted email marketing platform. In this article we will go over some of the criteria to consider when researching a provider to self-host an email marketing automation software and explore some possible providers. Types of Hosting The providers’ … Read more
If you have determined that a self-hosted solution might be a good fit for your needs, what are the components needed to successfully run a self-hosted marketing automation platform? The four main components are: the software, a server, an SMTP provider, and a mailbox to collect the bounces. Self-hosting is not complicated. Let’s go over … Read more
cPanel is a popular Graphical User Interface (GUI) provided by many hosting companies to help their customers manage their servers and websites. This guide walks you through installing Interspire Email Marketer (IEM) using cPanel. The focus is on installing Interspire and does not cover the creation of email boxes for example. Please review the Interspire … Read more
This step-by-step guide will walk you through installing Interspire Email Marketer (IEM) on Ubuntu using a VULTR One-Click App Virtual Private Server (VPS). Interspire needs a LAMP (Linux, Apache, MySQL, and PHP) or LEMP (Linux, Nginx, MySQL and PHP) stack to run. Please review Interspire’s Server Requirements for more details. We will be using VULTR’s … Read more
Introduction You can configure Interspire Email Marketer to use one of the most affordable email sending services, Amazon Simple Email Service (SES). This guide walks you through the steps to use Amazon SES to send email with Interspire Email Marketer (IEM). The setup consists of three main parts: The initial setup of SES in your … Read more
